Mama is the latest brand to roll off their spring line with in addition to t-shirts have included a cut & sew line. Cut & Sew is the method in which two pieces of fabric are cut then sewn back together using a serger/overlocker which uses an overlocker stitch to create that perfect seam you see on jackets and what not. Its a great medium to incorporate different materials/patterns into the same shirt, almost like a quilt. a great example of this would be the new brand Rip-off and Duplicate from Commonwealth co-owner Omar Quiambao:
Frankly I'm really excited to see brands like the Hundreds, Mama, Cosby, and even Mishka with their upcoming fall line sheet that I was priviledged enough to see are all employing their talents into new mediums. Its refreshing in an arena where it almost seems that another t-shirt brand pops up everyday to now see established brands trying new things, with everything from jackets to button-ups and even shorts.
Prediction: Youre going to see a lot more brands this year rolling out similar ideas in the upcoming seasons.
*credit to hypebeast.com for the images
-James K. #03
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